PlayBox Neo, in partnership with CIS Group, a leading provider of media and broadcast technology solutions, has successfully deployed PlayBox Neo’s Dual Channel-in-a-Box turnkey playout solution for CazéTV Produções Ltda. This investment enhances operational efficiency and automation for LiveMode, the media and marketing company behind CazéTV. Taking this system “on-air” represents a significant advancement in streamlining CazéTV’s playout operations and optimising their content delivery workflows.
The PlayBox Neo solutions were installed by CIS Group in Rio de Janeiro, with the official “go-live” date on 19 March 2025. The PlayBox Neo Dual Channel-in-a-Box bundle serves as the master playout solution, offering a wide range of functions including clean switching between video sources, automated playlist management, graphics integration, and SCTE trigger capabilities for dynamic ad insertion on YouTube.
The entire deployment includes the following PlayBox Neo systems - AirBox Neo for seamless playlist playback, live feed integration, and SCTE trigger control. In addition, TitleBox Neo for real-time, multi-layered graphics and branding, and Ingest for multi-channel SDI ingest and video acquisition. Also included is ListBox Neo for efficient playlist preparation and traffic log integration, and SafeBox Neo for automated clip and playlist transfer and file management with MXF Op1a XDCAM-HD format support, along with Multi Playout Manager for remote channel control and playlist creation from a web browser.
LiveMode sought a robust playout solution that would seamlessly integrate with YouTube's SCTE triggers to enable Dynamic Ad Insertion (DAI). The PlayBox Neo solution provides graphics insertion capabilities, an intuitive user interface, and enhanced automation, reducing manual interventions and increasing operational efficiency.
As part of the customisation process, LiveMode and CazéTV collaborated with CIS Group and PlayBox Neo to develop graphic overlays with dynamic text updates from external data sources and automated graphical input triggers via a customised action button in the AirBox Neo interface, enabling real-time visual effects and video repositioning.
LiveMode’s familiarity with PlayBox Neo solutions through other CIS Group clients reinforced their confidence in this partnership. With CIS Group’s strong industry reputation and proven expertise in broadcast technology, they were the clear choice to deliver a seamless, efficient deployment, ensuring CazéTV has a reliable and high-performance playout solution to facilitate their operations for years to come.
With PlayBox Neo’s advanced automation, graphics integration, and SCTE-based ad insertion, CazéTV now has a scalable and efficient playout infrastructure tailored to modern digital broadcasting needs. As the project evolves to meet the growing needs of CazéTV, CIS Group and PlayBox Neo remain dedicated to delivering innovative and efficient workflows tailored to their requirements. By leveraging their expertise and adaptable solutions, both companies will ensure that CazéTV benefits from a seamless, scalable system that supports long-term growth and operational success.
CazéTV’s Engineering and Operations Manager Ivan Souza said, “At CazéTV, the integration of the PlayBox Neo solution in partnership with CIS Group has delivered significant gains in our playout and automation operations. The flexibility of the platform, combined with the stability of the system, ensures greater efficiency in workflow and resource optimisation. In addition, the close support from the teams involved guarantees that we can continuously evolve with confidence and operational security.”
“We are incredibly excited to embark on this partnership, as it marks a significant milestone in the modernisation of CazéTV’s broadcast operations. By implementing this advanced infrastructure, we are confident that CazéTV will be fully equipped to elevate the high-quality experience they provide to their viewers.” Alberto Santana, Territory Sales Manager at CIS Group added, “This collaboration reflects our shared commitment to innovation and excellence in broadcasting. We look forward to supporting CazéTV’s ongoing growth, helping them push the boundaries of content delivery, and ensuring they remain at the forefront of the industry.”
"It is a really exciting time to collaborate with CIS Group on this significant development with CazéTV. Our partnership underscores our commitment to deliver cutting-edge technology that supports seamless, high-performance operations in broadcasting. We are delighted to support CazéTV by providing our smart media solutions that can further enhance the live sports experience.” CEO and founder of PlayBox Neo Pavlin Rahnev affirmed.
“With the attainment of broadcasting rights for various sports, CazéTV attracts an enormous and loyal audience, and continues to expand at a remarkable rate. The live content captured is essential in grabbing that key moment and we are honoured to play a role in CazéTV’s ongoing success at putting their customer audience first. This recent acquisition consolidates the partnership with CIS Group, PlayBox Neo and CazéTV, and positions PlayBox Neo’s Channel-in-a-Box solution as a vital backbone for high-quality broadcasting playout. It is rewarding to see the excellent results achieved and reinforces our main objective, which is placing the customer at the centre.”
About CIS Group - Since 1988, CIS Group has been a Media Technology solutions provider & systems integrator with core competencies across the professional services spectrum. Over the years our scope has evolved to include Consulting & Workflow Design, Integration, Full System Commissioning & Installation, Technical & Operational Training, Maintenance & Support, DevOps, and Managed Services. Focused exclusively on the MediaTech space, CIS has delivered countless solutions aimed at a variety of use cases throughout the Content Supply Chain – including live production, post-production, archiving, and distribution. In relying on CIS’s expertise, our clients have been able to outsource a lot of their technical challenges and focus their energy and resources on how the technology we implement ultimately delivers business value and creative value to their organizations. Enabling our customers to achieve their desired business goals and operational goals by effectively implementing our solutions is what we mean when we say that customer success is in our DNA. For more information, visit www.cisgroup.tv
About CazéTV - CazéTV is the largest sports channel on the Brazilian internet. It is broadcast on YouTube and rebroadcast on Prime Video, Samsung TV Plus, and Mercado Livre through Mercado Play, with the latter two operating as linear channels. Today, CazéTV is also available on Samsung TV Plus, Prime Video, Disney+, Sky+, and TCL Channel. Launched in November 2022 by renowned streamer Casimiro Miguel in partnership with LiveMode, CazéTV was initially created to provide coverage of the FIFA World Cup. Following the immense success of its World Cup broadcasts, CazéTV expanded its content portfolio and now airs major European football leagues, the Brazilian Championship, and the Paulista Championship. The channel has also secured the rights to broadcast the 2025 FIFA Club World Cup, with a strong emphasis on Brazilian teams. In 2024, CazéTV captivated a massive audience, reaching 50 million viewers with its Olympics coverage. Building on that success, the channel hit its highest viewership of 2025, drawing 4.8 million YouTube viewers for the highly anticipated Corinthians vs. Santos match. With a rapidly growing community of 18.4 million subscribers, CazéTV continues to redefine digital sports broadcasting.